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Your Social Media Marketing Strategy
Social Media and Marketing Strategy Social Media is still very much misunderstood. Large organisations are still failing to capture the essence of what Social Media can achieve, so if you are a small...
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Social Media in the real world
Social Media Examiner have just released their Annual Report publishing results from a survey of businesses and their use of Social Media Key findings 59% Marketers use social media for 6 hours or more...
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Lets Not talk business
Today’s Blog finds me in a philosophical mood I have met many people this week and spent quite a lot of time with them at each meeting. Getting to know people is what I enjoy the most about my working...
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Friday the 13th unlucky for you?
If you are superstitious, today will see you paying extra attention to what you do for fear of attracting bad luck. But what is luck? Do you truly believe that luck happens to you, that you are in the...
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The road to Wembley
Nothing much is happening in the North West of England today. A few horses are running in Aintree and a few blokes are travelling to London to kick a ball around. WHAT? Anyone who is close to...
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Working from home
Working from home 2.1 million businesses are operated from homes in the UK, with 1400 starting each week. The main reason is obviously to keep running costs to a minimum. There are pros and cons to...
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Market Research
Market Research Market Research Most people when starting or running a business are so enamoured with their idea, product or service that they believe that naturally everyone will feel the same. This...
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Marketing your small business
Marketing your small business The next few columns will focus on Marketing. This is because it is so overlooked by small businesses and undervalued. It is also a major topic with many different...
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Introduction to Confidentiality Agreements
Introduction to confidentiality agreements If you are considering seeking advice on a business idea or going into a joint venture, you may need to protect sensitive information or intellectual...
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10 things to amuse adults on rainy days
Sunny Blackpool I have not blogged for a few weeks for two reasons I have been really busy – plus I was waiting for my website before carrying on with the routine. BUT I have just been on Twitter and...
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Market Research – An Important Foundation for Success
Market Research – An important foundation for success Most people, when starting or running a business, are so enamoured with their idea, product or service that they believe that naturally everyone...
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Networking – how do you feel?
Originally posted on Kingfisher Marketing: Networking A very emotive word For many there will be very specific reactions – positive and negative For me – I have experienced both But its power cannot...
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The Story of Marketing
Your pitch, your prices, your advertising, how you generate income, where you find your customers, how you communicate with customers, what you sell, how you sell, how you record and use data, how you...
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Marketing Basics – Being Understood
Marketing Basics – Being Understood Promotion is a constant challenge for many businesses . The most fundamental part of marketing is getting the message across so that readers can understand....
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Your Social Media Marketing Strategy
kingfishermktg:How social media fits in with your overall marketing strategy Originally posted on Kingfisher Marketing: Social Media and Marketing Strategy Social media is still very much...
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How to Commission an E-commerce Website
Commissioning an E Commerce Website Setting up an e commerce website is a significant commitment in terms of time and money. If you are just starting out, proxy services such as Ebay and Shopify offer...
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7 Ways to Avoid Business Apathy
Over time, when you are involved in the same field of business day in and day out, it is easy to slip into apathy. This is not a criticism, it is normal. However, what this does do is eradicate many...
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